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Email Marketing

Profinder enhanced newsletter communications

Profinder, a provider of target group services and integrations, had been looking for a better email marketing tool for a long time. After testing LianaMailer, the decision was immediately clear:

"We were immediately convinced by LianaMailer's ease of use, visual elements and the fact that it is customized to your own brand – this makes creating emails much faster," says Ebba Hurme, Marketing and Brand Manager at Profinder.

Smooth implementation and support at the right time

The collaboration began with an implementation training, where a Liana expert guided the Profinder team in using LianaMailer. Liana's support and communication have been excellent from the customer's perspective.

Liana's experts were consistently proactive, regularly checking in to ask how things were going or what assistance we might need. This made the collaboration truly effortless.
Ebba Hurme
Marketing and Brand Manager, Profinder

Concrete results from the first letter

With LianaMailer, Profinder's newsletter process has become not only faster, but also of higher quality. Time is saved, and brand-aligned messages are completed without additional adjustments.

The time spent on the newsletter process has been reduced, our newsletter is simply better than before, and importing lists – especially the removal of certain recipients – has significantly streamlined operations.
Ebba Hurme
Marketing and Brand Manager, Profinded

Even the first letter sent to customers brought promising results: the open rate immediately rose above the industry average. 

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